Archive for November, 2010

Example Case Study on Eating Disorders

Case Study on Eating Disorders

Eating disorders are increasing every year, and can be found in girls from as young as 6 or 7, as well as adult women. It does not help when celebrities flaunt their trimmed and toned bodies all over television and newspapers, receiving so much praise for looking “good”.

Teenagers are the most likely group to develop eating disorders: many of them look up to celebrities and believe they too have to look good to get somewhere in life.

The last thing we need is celebrities promoting radical diets and get-thin-quick secrets, as these could be damaging our health. In most of these diets, the calorie intake that is being recommended is so low, that it would be almost impossible to survive on it. Moreover, the majority of these diet plans cut out main food groups.

People following celebrity diets run the risk of developing eating disorders, such as, anorexia and bulimia.

Anorexia nervosa is an illness which makes the sufferer afraid of gaining weight. Anorexics may set a target weight to reach, but it does not stop there. No matter how thin the sufferers are, they always see themselves as fat and have to keep losing more and more pounds. Anorexics may try to avoid eating food by getting rid of it or hiding it so they are not tempted to eat it. The sufferer may also take laxatives or slimming pills to further weight loss. Anorexia can change the sufferers’ behaviour: they become moody and irritable, cry a lot, weigh themselves constantly and become obsessed with other people’s eating habits. If anorexics cut out dairy products such as milk and cheese, it can result in osteoporosis, which makes the bones in the body become fragile and brittle in old age. Anaemia can be a huge problem for anorexics if they do not get enough iron from meat, spinach or eggs, causing tiredness and heavy periods. However, anorexia can also make periods stop, and cause thinning of hair, yellowing skin and cardiac abnormalities. Read more…


Free Case Study on eBay

Case Study on eBay

I am writing this case study in response to the website that you have created to market eBay. IN order to best market a company as prolific as eBay, your ideas must be innovative and original yet easy to follow and understand. The website that you have created using a single marketing strategy is a good one, and I will proceed to give you a detailed evaluation of the marketing techniques that you employ in this website. eBay is a very unique company, in that they do not provide the product mix themselves, rather they make it possible for their members to do so. The main goal of this company is place utility.

eBay is known for their ability to allow people from across the world to interact together in order to get the things that they want and need at the best possible price. They can do this without leaving their own home, which makes life easier on every one. By using a total-market approach, you do a good job in attracting everyone to use this company to do one thing: buy and sell to fulfill their needs. This website effectively helps all people to become a part of the eBay community by: o Facilitates in discovery of product mix by allowing members easy access to any and all products available for sale o Creates step-by-step procedures for selling items ensuring that all members have the chance to profit by easily listing their own items for sale o Allowing for personal selling by allowing members to contact each other for any additional information they request about the products o Separation into categories makes it easy for members to browse around and may entice them to purchase an item, or sell one of their own Since eBay’s profit is obtained according to a percentage of the goods bought and sold through the company, the more people buy, the more profit for the company. This is an obvious concept for any company, but it is special for eBay because there is very little money invested by the company, so more sales means pure profit. The only portion of the site that you have created that can be fixed to make it easier for interactions to take place is the ‘categories’ section.

If it were less wordy or more space were allotted for it, then the site would have some of that much needed white space which makes customers feel less overwhelmed. Overall, the marketing strategy you have implemented in this website is superb. You make use of every aspect of the marketing approach and facilitate the buying and selling process between people across the world, with minimal expense for the company, and maximal profit.

Sample Case Study on Honda Motors

Case Study on Honda Motors

Why did Honda build a plant in the United States (what were the objectives)? How is the plant in the United States affecting the company in Japan? What problems or advantages might the US operation give Honda in the future?

Honda wanted to debunk the claim of the auto industry that “nobody can make an economy car in the United States at a profit”. It had a relatively small market share in the Japaneese car market and it needed an outlet to grow. These were the main reasons for Honda to start a manufacturing plant in the United States. As it is evident, they wanted to introduce an economy car to the US market and still make good profit percentages. Besides this during the early 1970’s the gas prices were very high and so they wanted to introduce a fuel efficient car at an economical price.

International businesses engage in transactions across national boundaries. These transactions include transfer of goods, services, technology, managerial knowledge, and capital to other countries. Unifying influences occur when the parent company in Japan shares technical and managerial know-how, thus assisting the host company in the development of human and material resources. Moreover, the parent corporation and the firm in the host country may find it advantageous to be integrated into a global organizational structure. Being an MNC, it can take advantage of business opportunities in many different countries. It can also raise money for its operations throughout the world. Moreover, it benefits by being able to establish production facitlities where their products can be produced more efficiently and effectively. It can have access to natural resources and materials that may not be available to domestic firms. Finally, they can recruit managers and other personnel from a worldwide labor pool. Read more…

Example Case Study on Gonorrhea

Case Study on Gonorrhea

Sexually transmitted disease has been a problem since time immemorial. They are diseases which usually are contracted through sexuall relations. Hippocrates described syphillis-like sores in 460 B.C. One theory of the origin of syphillis in Europe is that Christoper Columbus and his crew returned from the New World of Syphillis. Columbus himself died from an advanced cose of syphillis. I will discuss more on what cause men and women of Gonorrhea at this time.

Gonorrhea is the most common sexually transmitted disease. The bacteria which causes gonorrhea was discovered in 1870. It is called Gonococcus of Neiser named after the scientist who discoverd it. Gonococci can only penetrate certain types of cells in the human body. These cells are found in the cervix,urethra, rectum, the lining of the eyelids, the throat, and the vagina including those of young girls. The bacteria can live only for a short time outside a warm, moist environment. It is possible but rare to catch gonorrhea from contaminated towels, underwear and toilet seats. Goinococci can live for years inside the human body. Read more…

Free Case Study on Forest Resources

Case Study on Forest Resources

In recent years, there has been a growing awareness that we are part of a global ecosystem. This may indicate a real concern for the increasing effect of human impact on the environment and recognition of the importance of a sustainable forest resource base; where the exploitation, preservation and development of our forests are not compromised for future generations. Forests are much more than a collection of trees. They are dynamic systems containing incredible biodiversity and natural beauty. They also support a substantial industry, provide a home for our native fauna and flora and bring in millions of tourist dollars. Above all, they possess a major carbon storage function. Use of our forests has always been controversial, with disagreements over distribution and degree of environmental degradation.

Although there may be no consensus, it is suggested that the impact of forest degradation in Australia has been extensive since European occupation. Ultimately, the greatest pressure is the logging of our forests for a variety of wood products. Consequently, the current state of our forests is not good and it is suggested that it may be unsustainable. The Commonwealth Government needs to meet their global obligation and implement comprehensive and practical regulation. In doing so, be guided by a precautionary approach adopting sustainable development as the framework for their decision making processes.

Purpose of this case study
This case study uses the Pressure-State-Response (PSR) framework to identify the pressures on our native forest environment, with consideration to its current state and the responses to those human pressures. Read more…

Sample Case Study on Drug Addiction

Case Study on Drug Addiction

According to a recent report by the Royal College of Physicians (“Alcohol – can the NHS afford it?”), alcohol abuse is a growing concern in the UK, with more than one third of men and one fifth of women regularly consuming more alcohol than the recommended limits. The Scotsman recently reported that deaths related to alcohol consumption in Scotland have trebled in the last 20 years, and that alcohol-related health problems cost the Scottish NHS £100 million per year (Scotsman, 29/09/03). Drug misuse is also on the increase, with a Chamber of Commerce report claiming that illicit drug taking has increased by 30 percent in the last seven years. The Observer claims that ecstasy use has doubled to 2.2 percent of the population in the last five years, a higher proportion than in any other country apart from Australia and Ireland (Observer, 28/09/03).

The sheer scale of alcohol and drug abuse in the UK has obvious consequences for the workplace, especially when it is estimated that up to 75 percent of those with alcohol problems are currently in employment (Forum Issue 29). According to an article in People Management in May 2000, up to 14 million working days a year are lost across Britain due to alcohol-related absence. Ninety per cent of personnel directors from top UK organisations surveyed in 1994 (1995 HEA) stated that alcohol consumption was a problem for their organisation. A more recent study, (Drink, Drugs and Work) published in August 2000 reported that 60 percent of employers complained about employee problems due to alcohol misuse, and 27 percent about problems due to drug misuse.

Despite this, a CIPD study of organizations in the UK published in 2001 shows that around 40 percent of respondents had no formal policy on alcohol or drugs.

This report will identify some of the operational and strategic issues raised by alcohol and drug misuse in the workplace. It will then go on to explore the resources available to organizations looking to develop an alcohol and/or drugs policy and the possible problems associated with policy development. Theories on workplace health and surveys of organizational reality will underpin the evaluative side of the report.

Operational Issues
In the CIPD report “Alcohol and drug policies in UK organizations” (2001), companies cited a variety of operational issues that resulted in the introduction of an alcohol and/or drug policy. Employee absence was foremost amongst these, with 55 percent of respondents naming this as a reason for policy development. Up to 14 million working days are lost each year as a result of alcohol-related illness (People Management, May 2000). Loup (1994) states that drug and alcohol abusers are absent from work two to eight times more often that the average employee. The direct and indirect costs of employee absence are manifold and can include sick pay, overtime for colleagues covering the absence, the cost of hiring and training temporary or replacement staff and the time taken doing this, the demotivation and frustration of remaining staff, and possible further absence as a result. Labour turnover can also be affected, as drug and alcohol users tend to change jobs more frequently than average (Loup).

Disciplinary action as a result of alcohol or drug related incidents, and deterioration in individual performance also figured prominently in the CIPD report as reasons for developing policy, being invoked by 46 and 40 percent of companies respectively. Other responses included damage to customer/client relations (and presumably also damage to the company’s reputation and possible loss of business), decreasing productivity and rising accident levels. Butler (1994) suggests that an employee dependent on drugs may be up to 25 percent less productive than an average employee. Loup agrees with this and also highlights the likelihood of inferior product quality. Furthermore Loup states that the accident rate for drug abusers is about four times that of an average worker, and that up to 40 percent of workplace deaths can be related to drug abuse. The legal implications of accidents caused by workers who are under the influence of alcohol and/or drugs will be discussed later. Read more…

Example Case Study on Endocrine System

Case Study on Endocrine System

Just as the nervous system is a vital computer and communication system that forms the biological basis for behavior and conscious experience, the endocrine system also plays and important role in communication and regulation of bodily processes. One of the body’s master glands that helps regulate the activity of the other glands in the endocrine system is the pituitary gland. Both the endocrine system and the pituitary gland play an important role in secreting the body’s hormones. Like the components of a computer, the endocrine system and the pituitary gland each do small parts to make sure that large tasks are completed.

The system of glands that secretes hormones through the body is known as the endocrine system. The system consists of a number of glands that secrete two types of chemical messengers. Many glands in the endocrine system secrete nueropeptides into the bloodstream. Communication and coordination are provided when nueropeptides reach some glands in the endocrine system. Some of the nueropeptides reach the brain when secreted by the endocrine system, and in turn glands in the endocrine system are directly and indirectly influenced, the endocrine glands influence the brain in return.

The endocrine system also releases hormones in the bloodstream where they are carried through the body. Hormone actions are related to those of the nervous system in three ways: first, hormones are directly regulated to the brain. Second, some of the hormones are chemically identical to some of the neurotransmitters. Third, hormones aid the nervous system’s ability to control the body by activating many organs during physical stress or emotional aroused. By passing into the body of cells and influencing the way in which genetic codes in their nuclei are transmitted.

The body’s master gland, located near the bottom of the brain, whose secretions help regulate the activity of the other glands in the endocrine system, is know as the pituitary gland. Probably of the most important function of this gland is that it regulates the activity of the body’s reactions to stress and resistance to disease. The pituitary gland also aids in secreting hormones that have important effects on the body, which include: the controlling of blood pressure, thirst, and the growth of the body. Too much or too little secretion of the pituitary’s growth hormone can result in the development of a “giant” of a “dwarf.”

In closing, the endocrine system and the pituitary gland do their own small parts, likes the components of a computer do, to help regulate the body.