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Millennium Case Study

Millennium Case Study

1) Millennium was different from most other biotech firms that usually became dependent on large pharmaceutical firms because they did not have the resources to take their products to market or have a broad technology platform. Millennium sought to build varied technological capabilities i.e. a broad technology platform.

One of the key focuses of building technological capabilities was making the drug production process more efficient. This involved the use of advance technology like robotics & automation. Thus Millennium sought to build a technology platform and that was one of the capabilities that helped it become more successful in the 1990s.

This capability allowed them to focus on finding the most promising DNA and patenting it. Specifically it involved patenting the gene sequence, the specific protein produced by that gene & the engineered drug that was produced from the gene. Thus Millennium used its technological expertise to find out the most promising gene related to curing a particular disease or illness & then patented the discovery. Read more…

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Intralinks Case Study

Intralinks Case Study

Executive Summary
Business today is moving at a much more accelerated rate than ever before. Companies need to be able to interact with everyone involved in a project as quickly as possible, while maintaining the highest level of security. Many companies face an additional problem of completing a project with people involved whom are scattered across the globe. A common meeting place or “virtual workstation” is needed to overcome these difficulties that are often wasteful and counter-productive. This is where IntraLinks products come in to assist employees nationwide.

IntraLinks provides a digital workspace, which can be accessed by everyone involved regardless of his or her geographical location. Documents are stored on a server and access is granted to any or all project members. The workspace may also serve as a meeting place online to discuss the project and provide all of the current information. But the real advantage of using IntraLinks software is the time saved in the completion of a transaction, along with providing a piece of mind to the customers. No more waiting for a courier to deliver a package on time, or whether it got there at all. With IntraLinks, all the needed documents can be viewed in a secure, safe manner; almost instantaneously after they are sent. This need for a secure and safe business environment has grown exponentially in a post-September 11th world, where traveling the globe is not only time-consuming and expensive, but now dangerous as well. IntraLinks is rapidly becoming a necessity in today’s fast-paced and tumultuous economy, where companies need to move information quickly and securely. IntraLinks customers pay a fee to use the service, which can be custom-tailored to the user’s needs.

Introduction
This paper will focus on a young, growing company called IntraLinks, who provides secure digital workspace to many diverse organizations. The purpose of this report is to outline the background of the company, give a general overview of the competitive and technological environment, and then to discuss strategies and challenges that this innovative company has encountered. Read more…